Obicà Mozzarella Bar launches social-first brand ambassador campaign

Agency A is excited to confirm our 2022 partnership with our Obicà Mozzarella Bar.

Offering an authentic Italian experience in Italy, UK, US, Japan & Portugal - every Obicà Mozzarella Bar shares the same passion for good Italian food, made with high-quality and fresh ingredients.

We're launching a strategic brand ambassador campaign, partnering with London-based Influencers to create foodie FOMO (Fear Of Missing Out). Ambassadors will become an extension of Obicà's Marketing Team creating social-first content over the next 6 months.

Francesco Di Filippo, Marketing Manager, UK & US, shared his excitement:

“I am very excited to start this new project with Agency-A. I’ve been working with the Team since our first influencer marketing campaign several years ago and I can say that we’ve just started. A fantastic team, friendly, reliable and competent that has made work became pleasure.Every campaign has always brought great results, exceeding expectations. Can’t wait to see what is going to happen this year"

To complement Ambassador activity, our Creative Team will be creating social-first creative content for Obicà's social media channels; Instagram, Facebook.

We're looking forward to an exciting few months ahead - watch this space!

Ps. If you're feeling hungry, book your table here.